Former K2 Network Execs Launch New Online Publisher True Games
Former K2 Network Executives Launch New Global
Online Game Publisher True Games Interactive
Global Publishing and Operations Experts Jeff Lujan and
Bob Drobish Lead the New Venture
Orange County, Calif.-- January 17, 2008 - True Games Interactive
(www.truegamesinteractive.com), a new global online game publisher
formally launched today. Established game industry executives Jeff
Lujan and Bob Drobish, the two key executives behind publishing and
operations at K2 Network announced today that they have left the MMO
service provider and together have formed the new global online
publishing company, True Games Interactive.
While Senior Vice President of Global Publishing at K2 Network, Lujan
led global publishing, product development, marketing and
international business development. As Senior Vice President of
Operations at K2 Network, Drobish was responsible for overall company
revenue, Live Game Operations, Technology & Infrastructure, Customer
Support, and India Operations.
At True Games Interactive, Lujan will serve as Chief Publishing
Officer. His responsibilities include publishing, marketing, business
development and product development. Drobish will serve as Chief
Operating Officer and will be responsible for business operation, live
game operations, customer service and technology. Together with the
company's strong team of industry veterans, they offer an alternative
approach and new business model to independent developers and
publishers within the free-to-play, micro-transaction gaming segment.
The company will use its founders' marketing and micro-transaction
expertise and a proprietary game platform to embrace existing Eastern
content and is working closely with Western developers to produce and
publish new content on a global scale.
"With the continued growth of the online game industry, True Games will
be at the forefront with a new approach, a unique business model and a
proprietary game platform," said Bob Drobish, Chief Operating Officer
of True Games. "We have been overwhelmed with the interest shown by
potential development and publishing partners across the globe. We
are thrilled with the speed of our progress and encouraged by the
support, trust and interest in our new model."
"Given the demand for online gaming and the tremendous development
talent available, we want to embrace this opportunity and bring
content of value and quality to this growing segment on an
International scale," said Jeff Lujan, Chief Publishing Officer of
True Games. "We have built a strong team of talented industry veterans
to lead True Games into the online gaming world and we are working
with some of the industry's most respected developers to deliver
high-quality gaming experiences."
True Games is currently negotiating several product deals and securing
Series A funding. The company is based in Orange County, California
and plans to launch its first title in the summer of 2008. For more
information about True Games Interactive visit the company's website