Ncsoft in the russian Market
NCSOFT EUROPE ESTABLISHES A FIRM DISTRIBUTION NETWORK IN THE RUSSIAN MARKET
NEW DEAL SEES RICHARD GARRIOTT'S TABULA RASA SECURE 4th PLACE IN RETAIL CHARTS
Wednesday 27th February/... Brighton, England – Leading online games publisher NCsoft® Europe today confirmed details of their distribution network within Russia. Working with three of Russia’s premiere distribution companies, NCsoft has formed a solid network for their existing portfolio of online role-play games and paved the way for their upcoming major 2008 release; Aion – The Tower of Eternity™.
NOVIY DISK has secured ‘boxed product’ distribution rights of the recently released, sci-fi MMORPG (massively multiplayer online role play game) Richard Garriott’s Tabula Rasa®. Launched on the 17th January 2008, Tabula Rasa is available within the premium-label ‘ND Games’, featuring localised packaging and instructions and is available in two versions; Standard and Collector’s Edition. The title entered position #10 within the ND PC games chart* on its week of release and powered up to position #4, confirming the games broad appeal with players worldwide.
Service operator’s NETVILLE and YANDEX have signed ‘digital’ distribution agreements for game activation codes within the NCsoft portfolio. Available from YANDEX is Richard Garriott’s pioneering sci-fi hit Tabula Rasa; the multi-million subscription based Lineage II®: The Chaotic Throne – The Kamael™ and Game Time Card codes (15, 30 and 60 days) for all subscription based titles. NETVILLE in addition distribute the super powered MMO, City of Heroes™ / City of Villains™ and the award winning Guild Wars franchise from ArenaNet; including Guild Wars™, Guild Wars Factions™, Guild Wars Nightfall™ and Guild Wars: Eye of the North™. All Guild Wars titles have been localized into Russian and include a dedicated Russian district for players.
“We are delighted to be working with such respected and commercially successful partners, as Noviy Disk, Netville and Yandex,” stated Max Brown, Sales and Operations Director of NCsoft Europe. “Through our joint cooperation, NCsoft titles are available to customers across the entire country. Our partnerships ensure that we can meet our player’s needs and prepare them for our titles this year and beyond.”
For further details of NCsoft Europe and its titles, visit the official website at: http://eu.plaync.com/eu/
*The Noviy Disk chart is comprised of sales data across the ND trading network, including online stores. The network totals 90% of all multimedia retail outlets in Russia.